Tag: Personal Branding

Student Branding Achievement – Summer 2016

August 14, 2016 4 Comments
Student Branding Achievement – Summer 2016

This summer I taught personal branding to two separate classes. One was 12 weeks online for Executive MBA students and the other 6 weeks on campus for undergraduate students. In addition to writing lots of blogs and tweets, both groups had the challenging assignment of creating a branding video with very little direction and even […]

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Student Branding Achievement – Spring 2016

July 26, 2016 2 Comments
Student Branding Achievement – Spring 2016

In the spring of 2016, I taught social business and personal branding to about 45 MBA students at The University of Nevada. My students learn how difficult it is to take responsibility for an online presence by trying to create relevant content that matters to some target audience or market. Each student created about 25 […]

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Lee Odden: Optimized Blogging That Inspires Action

July 3, 2013 4 Comments
Lee Odden: Optimized Blogging That Inspires Action

Optimized Blogging That Inspires Action from TopRank Online Marketing   I am using Lee Odden’s new book Optimize: How to attract and engage more customers by integrating SEO, social media, and content marketing in my class on social business. I was in search of different book to use alongside one I know well and love, […]

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Student Branding Achievement – Spring 2013

July 1, 2013 4 Comments
Student Branding Achievement – Spring 2013

In the spring of 2013, I taught social business and personal branding to about 75 undergraduate and MBA students at The University of Nevada. My students learn how difficult it is to take responsibility for an online presence by trying to create relevant content that matters to some target audience or market. Each student created […]

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