The third blog post I ever wrote, way back in March of 2009, was on trust. I think it's one of the most important disciplines any leader needs to master, and it's indispensable during times of change.
In this seven minute video, I provide a brief summary on the evidence-based foundation of trust and trustworthiness. Trust is an attitude others develop toward us that represents their degree of willingness to make themselves vulnerable to us in situations involving risk. Trustworthiness are the things people look for in us as they evaluate the degree to which we merit their vulnerable posture toward us. In this video I discuss once again why there is no substitute for either performance or caring if you want to develop into and remain an effective , trustworthy leader.
I truly believe this is a valuable message, so I hope you will take the time to watch the video. After you do, please share your thoughts in the comment section below.