Student Branding Achievement: MBA, Spring 2012

May 9, 2012

My MBA class in personal branding was one of the most enjoyable classes I have ever taught in my entire career. The majority of my 30 students challenged themselves and encouraged each other to create blogs they could be proud of. I’m sure they used my name in vain many times when they were reading three different books, tweeting, commenting on blogs, and posting their own blogs each week; however, a few might even agree it was worth the blood, sweat, and tears. I’m proud of what they achieved, and I think they realize the excellence of what they individually and collectively created.

We had some amazing guest speakers this semester. Via Skype we spoke with authors of the books we read for class: Erik Deckers, Jason Falls, and Shama Kabani. In person, we spoke to local entrepreneurs Milena Regos, Dave Polivy, Laura Zander, Abbi Whitaker (with Connie Aguilar), and Mark Estee.

In a separate post, I listed the best of the best undergraduate student brand videos. I hope you will check that out, because my undergraduate students produced some amazing work. Below are the names and blog titles of some of the best MBA videos. Please click the links and view the videos!

Daniel Herr: On a Search for Smarter and Mindful Living

Marie Wiere: Blue Sky Management Blog

Nicole Carlsen: The Local’s Reno

William Mullen: Young & Eager Professional in the Casino Industry

Laura Brigham: Raising an iChild

Kristin Stith: What Keeps the BIGGEST… Little

Angel Willis: Business Intelligence Blog

The best videos in my MBA class were done by Samantha Conway, Brian Anderson and Cory Bettinghouse. The videos were so impressive I’ve posted them below:

What do you think? Please post your thoughts in the comment section below!

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Comments (17)

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  1. Daniel Herr says:

    Thanks for the mention Bret, and thank you for a great semester. See you at the Tough Mudder, oh yeah!

    Bret L. Simmons Reply:

    Welcome, Dan. Thanks for giving such a good effort. Hope you keep up the blog! Tough Mudder, oh yeah! Thanks Bret

  2. I can’t wait to watch these videos. This was such a wonderful class and I was happy to be a part of it (even though I was technically doing the Independent Study and chose to crash it a few times while I still could!) I’m happy to see that everyone challenged themselves to produce great work. It takes a strong leader!

    Bret L. Simmons Reply:

    You would have loved sitting in with this group, Tiffany. Speaking of challenging oneself, YOU write one of the best student blogs ever! Keep up the great work. Bret

  3. Thank you so much! This was by far the best and most valuable class I have taken in the MBA program. I can’t thank you enough for inspiring me and introducing me to something I would have otherwise missed out on. Writing this blog and making the video have been so much fun and I plan to keep it all going 🙂

    Bret L. Simmons Reply:

    Your blog is exceptional, Samantha. It has the potential to really take off. I hope you keep it up! Thanks, Bret

  4. Marie Wiere says:

    Thank you for the mention Bret, I really appreciate it. I loved the format of this class, so many great speakers and it was great to see how much we all accomplished.

    My favorite class of the MBA program so far and the most relevant and valuable!

    Thanks again!


    Bret L. Simmons Reply:

    You created an excellent blog, Marie. I hope you stick with it! Thanks. Bret

  5. Jesse Stoner says:

    Thank you for sharing your students’ work on your blog, Bret. Quite impressive!

    Bret L. Simmons Reply:

    Thanks for the support , Jesse! Bret

  6. Thanks so much, Bret. I’d recommend this class to anyone, especially the next cohort of journalism grad students. I learned far more than I ever expected. Thank you!

    Bret L. Simmons Reply:

    You did a great job, Laura. Your video was exceptional. I appreciate the effort. Thanks! Bret

  7. Thank you Bret for pushing me to do something I never thought I could do. I look forward to improving my blog. This was the best and most useful class I have ever taken. Thanks again.


    Bret L. Simmons Reply:

    You pushed yourself, Matt! I just issued the challenge. Keep those high expectations of yourself- don’t settle for good enough. See you in the mud in Sept. thanks, Bret

  8. Walking into this class the challenges that we faced seemed to substatially high but after going to battle I must say this was by far my favorite class. There was so much value in what we learned which means there was always something to take with us on our journey. We had some real talent and amazing videos. Good work everyone, keep pushing forward in what you do. Thanks for another great semester Bret!

    Bret L. Simmons Reply:

    Welcome, Phil. You did a great job on your blog! Hope you keep it up. Thanks, Bret