I first heard about social objects about 18 months ago, but the concept did not make much sense to me then because the person that spoke about them was not personally creating social objects that were relevant to me. I get it now, and if your business or organization has a message that it needs [...]
The next time you attend a networking event or any event where people have gathered for a reason, look carefully around the room. Do you know everyone in the room? If not, is there any reason why you would not want to meet anyone you don’t already know? If you don’t know everyone in the [...]
If I was your competitor, I would focus daily on giving customers a compelling reason to do business with me and my people instead of you and yours. If that means you lose so many customers that you can no longer operate, that’s your problem, not mine. If I was your competitor, I’d hire the [...]
Scott McKain broke down the original use of the words “social” and “media” and arrived at the idea that social media is a means of communicating with those friends with whom you are allied. I like that, so I extended his original thoughts to define social media for business as: Means of communicating with those [...]
Welcome to my blog! Please feel free to share your thoughts in the comment section of my posts. I publish all constructive, non-anonymous comments.
I am speaking this morning to a group of leaders at Truckee Meadows Community College. It’s not often that I get a chance to speak to colleagues in education about leadership so I am looking forward to it. These folks have been participating in leadership development and my talk will be the final session. I [...]
Crappy Systems – The Reason Why Good Service Is So Elusive
Why is it so hard to get good service in a coffee shop in Reno at 7:30 am on a Friday morning? Last week I had an unacceptable service encounter at Starbucks. This morning I once again was near that same Starbucks, and instead of going for the convenient experience, I drove out of my [...]
