I started a four session training course in personal branding yesterday for the great folks at ProNet Reno. In this first session, I covered the principles of personal branding and inbound marketing. In my opinion, the proper operating principles are the most important but also the most overlooked aspect of relational marketing, which includes personal branding.
In the next three training sessions we will discuss platforms, practices, and then evaluate the progress participants make over the next 6 weeks. It should be a great training session!