Book Recommendations
from Bret L. Simmons

From Bret's review: "I liked the book so much I might make it required reading for my next MBA class in organizational behavior. I neither like nor agree with everything Pfeffer has to say in the book, but he backs up his points with solid research, which I love. It has a few too many stories for my taste, but this is one of the best evidence-based books on leadership and management you can put your hands on, which is why I am recommending it."

Order now from Amazon!

From Bret's review: "This is not Bob Sutton’s best book, but if you’ve never read one of his books this is the one to start with because Bob really summarizes the most important ideas and evidence that have appeared in all of his previous books, articles, and blogs. Those familiar with Bob’s work will recognize that there is not a whole lot of new stuff here, but that’s OK, because it’s still the best stuff you are going to find about how to be a good boss."

Order now from Amazon!

Student Branding Blog: Blog About A Book

January 18, 2010 by Bret L. Simmons · Filed under: Personal Branding

My most recent post at The Student Branding Blog is entitled “Blog About A Book.” If you are serious about personal branding, you need to be blogging. As you promote your brand with social media, always remember that content is king and conversation is queen. At your blog, you need to consistently deliver compelling content that draws people in to converse with you.

But if you are like most people that blog, you will reach a point where you struggle to continue to produce fresh content. One of the best ways to no only improve yourself but to also get a source of new content is to read books associated with your value, then blog about what you learned from the book. I discuss how I have done this successfully in the new blog post, so please check it out!

And as always, a BIG personal thanks Melissa Kong, the editor of The Student Branding Blog. She works hard on that site and I really appreciate her. Thanks, Melissa!

Personal Branding: Blog For The People That Need Your Value NOW!

Some Of The Benefits Of Blogging

Personal Branding: Blogging – Just Do It!

If you enjoyed this post, please consider leaving a comment or subscribing to the RSS feed to have future articles delivered to your feed reader.

You should follow me on twitter here.

Tags: blogging, learning, student branding blog
Posted in Personal Branding