Yesterday my post was about Pat´s Garage, which I think is a great example of some of the principles I advocate.
I posted a link to this blog post at my Twitter account. I got the example of Pat´s Garage from Pam Slim´s new book. When Pam saw this on Twitter, she sent me the link to Pat´s website. There are two points I want to make about this.
First, you really should check out Pat´s site. The thing that immediately caught my attention was the section “Meet the Team“. Did you ever think you would see a website for an auto repair shop that highlights the mechanics? This speaks volumes about Pat and I think it is simply brilliant.
The second point I want to make is if YOU own a small or medium sized business, do YOU have a website like this? If not, I think you are missing out on a very important opportunity to connect with your existing customers and reach out to new ones. You also really need to take a serious look at social media platforms like Facebook, Twitter, and Linkedin. Less than an hour after I posted my blog about Pat´s Garage, I was in direct contact with Pam Slim and she was providing me additional information related to my Pat´s Garage.
I know it can be overwhelming at first, but my adice is just to jump in and learn by doing. I´ve been doing social media for less than a year, but I learn something new almost every day. I like that – a lot.
You should follow me on twitter here.
